Wellness as an Asset Class: The Transformative Power of Longevity-Focused Real Estate
Source: Six Senses Residences The Palm, Dubai
In the evolving world of real estate, wellness is no longer a soft benefit or marketing layer — it’s a decisive value driver. Backed by science, powered by healthtech, and grounded in measurable outcomes, wellbeing is not a trend — it is a long-term strategy to increase your healthspan, your joyspan, and your asset value.
Wellness: A Measurable Premium in Real Estate
Properties with structured wellness and longevity offerings are consistently achieving higher valuations and faster sales. According to the Global Wellness Institute (2023), wellness-focused homes command an average price premium of 10–25%, with some exceeding 30% in branded residential developments.
Source: Akala Hotel and Residences by Arada
For example:
The Six Senses Residences sold at a 30% premium per sq ft compared to comparable high-end properties in the area.
Delos Living’s WELL-certified buildings in the US and Europe reported longer lease durations, faster absorption rates, and increased resident satisfaction, per data from the WELL Building Institute.
Gruner Group in Sydney has surpassed their waitlist for wellness flats and private members club months before opening.
What’s clear: buyers and tenants now value buildings not just for location or design, but for how effectively they support physical and cognitive wellbeing.
Residences as Recovery Spaces
We spend up to 90% of our time indoors (UK Health Security Agency, 2022). The built environment directly influences how we sleep, heal, focus, and age. Branded residences and commercial buildings shall be active wellbeing environments, not passive spaces.
Our design and tech implementations include:
In-residence performance and recovery studios: Equipped with HealthTech, therapies, nutrition, movement and emotional spaces for daily recovery and cellular regeneration.
Optimised air quality and humidity: Using active filtration and real-time sensors to maintain PM2.5 levels below 5 µg/m³, surpassing WHO standards for clean indoor air.
Acoustic architecture and soundscapes: Calibrated to support circadian rhythms, reduce cortisol, and enhance focus.
Medical-grade water purification: Ensuring clean, mineral-balanced hydration throughout the property — shown to reduce endocrine disruptor exposure (Environmental Health Perspectives, 2021).
Health-integrated tech layers: Connecting wearables (Oura, WHOOP, Garmin), smart beds, and blood/microbiome test results into one dashboard reviewed by longevity experts.
Source: THE WELL, Bay Harbor Islands
This approach transforms the home from a static living space into a dynamic health interface — a place where each night’s sleep improves recovery, where each shower detoxifies, and where every environment is shaped to support focus, energy and calm.
Retention, Loyalty, and Preferential Treatment
Wellness-centred properties don’t just attract residents — they keep them. In a 2022 Savills report, buildings with integrated wellbeing services demonstrated:
Higher renewal rates (up to +35%)
Longer average length of stay (over 3.4 years vs 2.2 in comparable assets)
Significantly stronger referral and resale dynamics
Source: Asaya at Rosewood, Hong Kong
From a commercial perspective, such developments receive preferential treatment in terms of financing, regulatory support, and operator partnerships. As ESG becomes central to property investing, wellness offers a clear, evidence-based path to ‘S’ and ‘G’ impact metrics, beyond carbon targets alone.
A Future Strategy, Not a Lifestyle Trend
Wellness is not a luxury trend — it’s the foundation of long-term asset value and human flourishing. As the NHS and EU health bodies shift towards preventive and personalised medicine, real estate that facilitates better health outcomes will be at the core of healthier cities and healthier portfolios.
Source: THE WELL, Bay Harbor Islands
At LONVIA, we are enabling this future by fusing health science with real estate strategy. We believe every square metre should be designed to optimise your body, protect your mind, and extend your joyspan.
Because wellness is no longer optional — it’s what makes a property future-proof.
LONVIA is a healthtech and strategy partner working with real estate developers and hospitality to embed science-based longevity systems into branded residences, mixed-use assets and performance studios.
